FAQ | Inside Story


Why is a properly fitting bra so important?


Breasts are made up of fat and glandular tissue rather than muscle. From a developmental young age, throughout the aging process, it is especially important, that all breast sizes are properly and comfortably supported.


What are some signs that it may be time for a bra fitting?


  • If your shoulder straps are sliding off your shoulders regularly, it is time for a bra fitting

  • If you are experiencing pain in your shoulders, it is time for a bra fitting

  • If you feel the pressure and discomfort of the underwire of the bra digging into the side of your breast or in the middle (gore area), it is time for a bra fitting

  • When the back band of your bra rides up and doesn't stay put on your back, it is time for a bra fitting

  • If your bra is sitting low on you rib cage or is bothering you around the rib cage, it is time for a bra fitting

  • When you lift your arms and the bra lifts up and away from your body, it is time for a bra fitting

  • When you get home and you cannot wait to take off your bra, it is time for a bra fitting 


What can a properly fitting bra do for me?


  • The correct size bra can make your breasts and silhouette look like you've lost weight

  • A proper fitting bra will lift and support your breasts so that they fall at the mid way point between your shoulders and elbow, thus allowing a more youthful look

  • The proper fit of the back band of the bra will improve your posture and alleviate any issues with back pain, upper shoulder stress and neck pain

  • A proper fitting bra style will smooth and shape your breasts, thus making your clothing look much sleeker and better fitting  


How do I care for my lingerie?


  • A good quality bra likes to be washed every other wear

  • Hand wash is highly advised (or else I get to see you sooner)

  • If you must use a machine (gentlest cycle), place in a mesh wash bag and secure all the hooks at the back 

  • Special lingerie wash is recommended

  • Lay flat to dry (moulded cups) or hand to dry (lace bras)

  • NEVER use bleach, softener, hot water or the dryer

Inside Story, nestled within beautiful Downtown Oakville, specializes in custom European bra fittings. We believe all women deserve to wear bras that are both supportive and comfortable.    


334 Church Street,
Oakville, ON  L6J 1P1  Canada
PHONE: (905) 845-1210

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